Every few weeks a client settles into the chair, runs a hand through their hair, and asks the same thing. "What is that smell, and can I take it home?" Nine times out of ten they are reacting to the Davines Oi line. So when people ask us about the Oi Lifestyle Bundle, we already know the conversation is going to go well. This is one of the few sets on our shelf that our own stylists keep in their bags and their showers. Here is what is actually in it, who it is built for, and the one type of client we steer somewhere else.
What the bundle is
The Oi Lifestyle Bundle is a Davines Oi set built around hair and body care, priced at $38.70. The hero of the whole Oi family is roucou oil, a rich antioxidant oil that softens and smooths hair without weighing it down. That last part matters. A lot of "nourishing" products coat the hair so heavily that fine strands go flat by lunch. Oi is a weightless softener, which is why it works across the board, from baby-fine hair to coarse and curly textures. The set is tagged for dry and frizzy concerns, and that is exactly the kind of hair it was made to calm.
The other thing you are paying for, honestly, is the scent. Davines gives Oi a light signature fragrance that lingers without shouting. It is the smell clients keep asking about. If you have ever wanted your hair to smell like a quiet, expensive spa for the rest of the day, this is the line that does it.
Who it is for
We reach for this bundle for the client who wants softer, shinier hair without heaviness and wants a routine that does not eat up their morning. Boise gives us a real reason to recommend it. Our high desert air pulls moisture out of hair fast, and most of the year we are working against dryness and static rather than humidity. Roucou oil and that antioxidant finish help tame the flyaways and frizz that come with living in this climate. If you ski up at Bogus Basin in winter or spend July evenings on the Greenbelt, you already know what dry mountain air does to your ends.
It is also a strong pick for the client who travels and wants one tidy set rather than a shelf of half-used bottles. And because it leans into a full hair and body care ritual, it suits the person who treats their routine as a small daily luxury, not a chore.
How we use it behind the chair
The application is simple, which is part of why we trust clients to get it right at home. Work a small amount through clean, damp hair, comb it through, and style as usual. The word "small" is doing real work in that sentence. Start with less than you think you need. You can always add a touch more, but you cannot pull it back out once your hair looks greasy.
If you have ever had a product demoed on you during a blowout at our downtown studio, this is often the finishing step we are using to get that soft, glassy shine before you walk out the door.
The honest drawback
No product is right for everyone, and we would rather tell you now than have you return it. The whole point of Oi is softness and slip, so if you have very fine, oil-prone hair that goes flat quickly, even a weightless oil can be one step too far. Those clients usually do better with a lighter mist or a volume-focused routine. The signature scent is also a love-it-or-skip-it thing. Most people adore it, but if you are sensitive to fragrance, this is not the line for you. We will happily point you to an unscented option instead.
Is it worth it
For the right hair, yes. At $38.70 you are getting a genuinely versatile set that softens, smooths, adds shine, and fights the dryness our Idaho air is so good at creating, all without the heaviness that ruins so many oils. It is the kind of set we feel good handing to a client because we use it ourselves. If you want to see whether it suits your hair, the easiest path is to feel it in person. Come see us at the studio at 104 S Capitol Blvd, browse the full Davines lineup on our services menu, or book an appointment and let one of our stylists test it on your hair before you commit. You can also grab the Oi Lifestyle Bundle straight from our shop whenever you are ready.